Privacy Policy

Welcome to Hockey Stick Market (hockeygearca.com). We are committed to protecting your privacy and being transparent about how we handle your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website, make a purchase, or interact with our services.

At Hockey Stick Market, we serve a global hockey family—from Junior/Youth beginners to Pro Stock seekers and specialized Full Right Goalies. Just as we ensure your gear is reliable, we are dedicated to protecting your personal information with the same level of care and professionalism.

1. Information We Collect

We collect information that helps us provide you with the best shopping experience, process your orders securely, and improve our services.

Information You Provide Directly:

• Contact & Account Details: Name, email address, shipping/billing address, phone number (if provided), and password when you create an account.
• Order Information: Products purchased (e.g., Gloves, Helmets, Full Goalie Sets, Full Right gear), size preferences (Junior, Intermediate, etc.), payment method selection, and transaction history.
• Communication Data: Messages sent via email or contact forms, including inquiries about products like Pro Stock sticks or international shipping.
• Preferences: Your selections for gear types, player level, and marketing communications.

Information Collected Automatically:

• Device & Browsing Information: IP address, browser type, device type, operating system, and pages you view on our site (such as the Accessories or Pads sections).
• Transaction & Payment Data: Payment confirmation and authorization details (processed securely by our payment partners; we do not store full credit card numbers).

2. How We Use Your Information

We use your data responsibly to enhance your experience with Hockey Stick Market:

• To Process Orders: Fulfill purchases, arrange shipping (including calculating FREE Shipping thresholds), and send order confirmations.
• To Communicate: Send transactional emails (order updates, shipping notifications), respond to your inquiries via [email protected], and provide customer support.
• To Improve Our Website & Products: Analyze browsing patterns to optimize our menu layout (e.g., Gear, Goalie categories) and product offerings.
• For Security & Fraud Prevention: Monitor transactions to protect against unauthorized activity, in line with our PCI DSS compliance.
• For Marketing (with consent): Send promotional offers about new arrivals (like Pro Blackout™ series sticks) or gear recommendations tailored to player levels (Junior/Youth, Intermediate, etc.). You can opt out at any time.

3. Sharing and Disclosure of Information

We value your trust and only share your data when necessary:

• Service Providers: Trusted partners who assist with payment processing (like PayPal, Visa, MasterCard, JCB), shipping carriers, and IT services. They are contractually obligated to protect your data.
• Legal Compliance: If required by law, regulation, or legal process (e.g., court order).
• Business Transfers: In the event of a merger, sale, or transfer of assets, your information may be transferred as part of that transaction.
• With Your Consent: We will share information for specific purposes only with your explicit permission.

We do not sell your personal information to third parties.

4. Data Storage and Security

Your security is non-negotiable. We implement robust measures to protect your data:

• Secure Storage: Data is stored on secure servers with limited access. We retain personal information only as long as necessary for business purposes or as required by law.
• Payment Security: All payment transactions are encrypted and processed by PCI DSS-compliant partners. We never store your full payment card details on our servers.
• International Transfers: As we serve a global hockey family (excluding some remote areas), your data may be processed in Canada or other countries with adequate data protection laws. We ensure appropriate safeguards are in place.

5. Your Rights and Choices

You have control over your personal information:

• Access & Correction: You can review and update your account information by logging into your account on our website.
• Opt-Out: Unsubscribe from marketing emails by clicking the “unsubscribe” link in any promotional email.
• Data Deletion: Request deletion of your personal data, subject to legal and contractual restrictions. Contact us at [email protected].
• Cookie Preferences: Manage cookies through your browser settings (see Section 6).

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience:

• Essential Cookies: Required for site functionality, such as maintaining your shopping cart when selecting Gloves, Pads, or a Full Goalie Set.
• Analytics Cookies: Help us understand how players navigate our site (e.g., from the Nets section to Checkout) to improve performance.
• Marketing Cookies: Used to show relevant ads for hockey gear on other platforms. You can control these through your browser settings.

By using our website, you consent to our use of cookies as described here. Most browsers allow you to manage cookie preferences.

7. Children’s Privacy

Our website is not directed at children under 13. We sell Junior/Youth gear intended for purchase by adults (parents/guardians). If we learn we have collected personal information from a child under 13 without parental consent, we will delete it promptly.

8. Changes to This Privacy Policy

We may update this policy periodically to reflect changes in our practices or legal requirements. The “Last Updated” date at the top will indicate revisions. We encourage you to review this page occasionally.